Estimados lectores y amigos, os presento una estupenda infografía, me ha sorprendido que se comenten citas de los «padres» del Marketing con los cuales me introduje en este tema y que estudié en profundidad en su momento, «mucha agua a corrido bajo el puente desde ese entonces», pero no dejan de ser actuales incluidos el Marketing digital, espero que os guste y os haga reflexionar sobre el tema.
un saludo cordial
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Julia Echeverría Moran
The next "resume" present what I have done some years ago. Actually, I am dedicated only on research different ways to improve technology on education.
Over the last decade or so, I have specialized in the development of training courses for both government, industry and educational institution in the constant race to take full advantage of technologies, which advance in “Internet time”. Every course is designed for a specific audience and a specific goal and lenguage, Gamification intrigues me. It's the way to engage my cliente's employees into learning the latest round of training that they're not always sure that they want to work at learning. I believe on peer to peer collaboration and doing some work with peeragogy.org as well as participating on international study group and researcher.
I think there is a huge gap between the theory and practice, in my case, as a consultant I have created my own company knowing the day to day business activity and training needs that have been created over these years, so, what I have taught has first implemented, giving my courses a plus, in which theory and practice have been linked.
On the other hand, right now, I think one of the big challenges for my school, Social Media College, is to provide employees, managers, students and teachers of minimum digital skills in order to compete in the labor market on equal conditions and growing as digital citizens.
I currently spend my time alternately between Siena, Italy and the Spanish Alcarria where I find the peace and solitude to carry out my project planning and develop my eLearning platforms and tailered courses, studing and writting.
I'm a born traveller and being small is a great advantage in fitting into modern ultra-compact airline seats whether my clients are in Europe or the Americas.
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