Questions to ask to the Stakeholder and it definition

Dear readers, here I present an infographic that has surprised me a bit, considering that it lacks some important points which should be known in advance or ask at the beginning of the conversation: the most important point to know is «the goal» and this we should have it really clear before offering any course or service or software, platform, methodology and so on.
It is also necessary to know the meaning of Stakeholder, so we can approach the decisions we should consider to offert.


Stakeholder theory succeeds in becoming famous not only in the business ethics fields. It is used as one of the frameworks in corporate social responsibility methods. For example, ISO 26000 and GRI (Global Reporting Initiative) involve stakeholder analysis.

In fields such as law, management, human resource, stakeholder theory succeeded in challenging the usual analysis frameworks, by suggesting to put stakeholders’ needs at the beginning of any action.[18] Some authors, such as Geoffroy Murat, tried to apply stakeholder’s theory to irregular warfare.

Stakeholder theory has seen growing uptake in higher education in the late 20th and early 21st centuries. One influential definition defines a stakeholder in the context of higher education as anyone with a legitimate interest in education who thereby acquires a right to intervene. Studies of higher education first began to recognize students as stakeholders in 1975. External stakeholders may include employers. In Europe, the rise of stakeholder regimes has arisen from the shift of higher education from a government-run bureaucracy to modern system in which the government’s role involves more monitoring than direct control, if you want to learn more, just click on the link above.

The other consideration at the moment to design a tailored course, are:

Implementation and evaluation of the educational technology we are going to offer, as we all know, there are have to be two tipe of evaluation:

  • Formative evaluation
  • Summative evaluation

We will go on talking about implementation and evaluation  edutational technology


Julia Echeverria Moran


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Julia Echeverría Moran

The next "resume" present what I have done some years ago. Actually, I am dedicated only on research different ways to improve technology on education. Over the last decade or so, I have specialized in the development of training courses for both government, industry and educational institution in the constant race to take full advantage of technologies, which advance in “Internet time”. Every course is designed for a specific audience and a specific goal and lenguage, Gamification intrigues me. It's the way to engage my cliente's employees into learning the latest round of training that they're not always sure that they want to work at learning. I believe on peer to peer collaboration and doing some work with as well as participating on international study group and researcher. I think there is a huge gap between the theory and practice, in my case, as a consultant I have created my own company knowing the day to day business activity and training needs that have been created over these years, so, what I have taught has first implemented, giving my courses a plus, in which theory and practice have been linked. On the other hand, right now, I think one of the big challenges for my school, Social Media College, is to provide employees, managers, students and teachers of minimum digital skills in order to compete in the labor market on equal conditions and growing as digital citizens. I currently spend my time alternately between Siena, Italy and the Spanish Alcarria where I find the peace and solitude to carry out my project planning and develop my eLearning platforms and tailered courses, studing and writting. I'm a born traveller and being small is a great advantage in fitting into modern ultra-compact airline seats whether my clients are in Europe or the Americas. Contenido multimedia (1)Este puesto tiene contenido multimedia (1)

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